An Audience Tip that Changed My Public Speaking

Several years ago I was out to lunch with a mentor and he shared a presentation tip with me I have never forgotten. This was the days before I owned my company, Ethos3, but it had such a positive impact on me that it has become a staple in my presentation training for clients.

It’s so simple yet so profound, and I’m excited to share it with you today. I hope it changes your public speaking lens just like it changed mine.

The 50/50 Balance

When I sat down with my mentor for lunch on that random business day, we began to discussing both our passions for presentations. It’s then he shared with me that in almost any presentation environment you are going to have a 50/50 mix of introverts and extroverts in the audience. Granted, this may change from 60/40 or 70/30 but generally it is safe to assume you are going to have a healthy mix of both. If you are new to these terms, I’ll briefly explain how I was taught the difference between these two personality types.


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How to Structure a Big Idea Pitch

The trickiest part of presentations for most people is content. On the design front, most business professionals tend to be comfortable in PowerPoint. And as for the delivery side of presentations, they have been in front of enough people over the course of their career to say they are somewhat confident. It’s the creation of new material and structuring of that content that gets them frazzled.

The goal of this post is to help remedy that problem and offer up a pitch structure which helps when trying to showcase and pitch any new big idea. I call it “The Big Thing” approach to presenting and it consists of 6 stages to help you win the hearts and minds of any audience. Let’s dive in.

Stage 1: The Big Thing

In this first section of your presentation, you want to discuss the “big thing” in your space that has tremendous stakes and is creating a lot of noise. Let’s travel back in time and imagine a world before the cloud existed. Now, that we...

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A Beginner's Guide to Presentations

public speaking tips May 10, 2021

Presentations can be intimidating for some even kind of scary. It’s easy to get lost in the details that are demanded from a public speaking event so the purpose of this post is to help you reframe your thinking about presentations.

Simply, let’s get back to the basics. After all, you can only eat an elephant one bite at a time. So, before you let yourself get overwhelmed, let’s focus on the three essentials of any presentation. If you can approach your public speaking with this lens it should allow you to chunk down your tasks and priorities into one of these three camps.


The first element of any presentation is your content. This stage is generally the most difficult since it involves you doing research, gathering data, and ultimately constructing a creative narrative to house your findings. Even though we are talking about three separate sections you would think this portion makes up one-third of your talk but it is more substantial than that number. I...

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3 Hobbies that Improved My Public Speaking

public speaking tips May 05, 2021

Today, I want to walk you through the 3 hobbies that really advanced my speaking career and revitalized my presentations. Keep in mind, these hobbies have worked for me and may not be the best for everyone but they are universal enough where you'll probably see some huge wins as well if you pursued them or something similar.


I love to read and it always make me happy to be reminded of that famous Harry Truman quote:

"Not All Readers Are Leaders, But All Leaders Are Readers”

This is crazy true. If I think about all the mentors and best leaders I have had in my life, they were all readers. Every. Single. One. The entire activity of giving a presentation is about output. You are sharing information. You are providing your findings. You are delivering a message. It's entirely about output. Now, in order to have something to output, you need to input. You need to be collecting new information so you can continue to learn and grow. In other words, you need to be...

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