A New Way to Look at Your Presentations

I have worked in the presentation and public speaking industry for over 15 years now and people often ask me what makes a great presentation. My response is typical:

"You need to be a great storyteller or make sure you keep your message simple."

"Don't forget to practice your talk 7-8 times before you get in front of the room."

"Make sure you have a compelling call-to-action when concluding your talk."

These are solid suggestions and recommendations I still stand by but I actually never thought about simplifying the material with a simple analogy or illustration. Granted, I have systems and blueprints I have created for my company, Ethos3. But, I have yet to create a workable and impactful analogy until today.

Drum roll.

A presentation can best be described as a ship. All parts of the vessel are essential to get you to your destination. I'll explain in more detail below.

The Cargo

What you choose to include in your ship is your content. The updates, data, significant findings - all...

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